








DETAILS
Why is this different?
- Effective Combination: 1% Pea Peptide + 0.2% Biotin + 1 % Niacinamide a potent blend targeting reduction in hair loss, improves hair health, and promotes hair growth that is impacted during and post-pregnancy
- Water-Based: This lightweight, water-based hair growth serum is suitable for daily use, as it is non-greasy and non-oily.
- Breastfeeding and Pregnancy Safe: This Postpartum Hair Loss Control Serum is safe during breastfeeding and pregnancy.
How Does it Work on the Hair?
- 1% Keratin Complex: Forms a protective layer on each hair strand to reduce frizz
- 1% Argan Oil: Rich in Vitamin E, strengthens and softens hair
- 2% Macadamia Oil: Provides heat protection up to 250°C and enhances shine
- 6.5% Octocrylene: A UV filter that helps protect against UV rays
How to use?
Step 1: Apply a small amount to damp hair to ensure even coverage
Step 2: Use before styling to lock in protection against sun, heat, and frizz
Step 3: Comb through to distribute evenly and maximize benefits
DECONSTRUCTING Keratin Treatment Hair Serum - 1% Keratin Complex + 1% Argan Oil + 2 % Macadamia Oil
1] Cyclopentasiloxane- Provides a lightweight, smooth finish
https://journals.sagepub.com/doi/epub/10.1177/1091581811428184
2] Cyclopentasiloxane and Dimethiconol- Offers a silky texture and forms a protective layer to improve manageability .
https://www.cir-safety.org/sites/default/files/Methicones.pdf
3] Octyl Salicylate- Serves as a UV filter to protect hair from sun damage.
https://www.cir-safety.org/sites/default/files/115_buff3b_suppl.pdf
4] Octyldodecanol- Acts as an emollient, providing adequate moisture and a soft feel to the hair
https://www.cir-safety.org/sites/default/files/115_buff3b_suppl.pdf
5] Octocrylene- Functions as a UV filter and stabiliser
https://health.ec.europa.eu/system/files/2022-08/sccs_o_249.pdf
6] Octyl Methoxycinnamate- Provides UV protection to shield hair from sun exposure
https://health.ec.europa.eu/document/download/55a9e4bb-dc22-4896-b02c-9a14e41d65c3_en?filename=sccs2022_q_022.pdf
7] Ethyl Macadamiate- Nourishes and conditions hair, adding softness and reducing frizz
https://www.cargill.com/doc/1432220498875/beauty-floramac-10-sds.pdf
8] Phenyl Trimethicone - Provides remarkable shine and helps to smooth the hair cuticle.
https://www.cir-safety.org/sites/default/files/SLR_PhenylSubMethicones_032022.pdf
9] Argania Spinosa Kernel Oil- Moisturizes and strengthens hair with essential fatty acids and antioxidants.
https://www.cir-safety.org/sites/default/files/117_draft_oils.pdf
10] Isostearoyl Hydrolyzed Keratin (and) Isononyl Isononanoate- Strengthens and repairs hair by reinforcing its natural protein structure.
https://www.cir-safety.org/sites/default/files/kerati062016FR.pdf
PRODUCT INGREDIENTS
Cyclopentasiloxane, Cyclopentasiloxane (and) Dimethiconol, Butyloctyl Salicylate, Octyldodecanol, Octocrylene, Octyl Methoxycinnamate, Ethyl Macadamiate, Phenyltrimethicone, Argania Spinosa Kernel Oil, Isostearoyl Hydrolyzed Keratin (and) Isononyl Isononanoate
WHICH INGREDIENTS CAN I MIX?
You can use your regular shampoo & conditioner suited to your hair type. For best results, follow up with Deconstruct’s Keratin Treatment Hair Serum.
THINGS TO KEEP IN MIND
- All products are gender-neutral
- Best suited for individuals above 18 years of age
DECONSTRUCT'S - RECOMMENDED hair CONCERNS & hair TYPES
-
This Keratin Treatment Hair Serum is best suited for
- Straight Hair
- Curly Hair
- Wavy Hair
- Coily Hair
-
This keratin treatment hair serum is ideal for:
- Reducing frizz
- Providing UV protection
- Protecting against heat damage upto 250°C
- Strengthening and softening hair
SHIPPING & RETURNS
Shipping
Where do we ship to?
We ship to almost every city in India. We do not offer an international shipping option currently, but we hope to offer it in the future.
How long does an order take to process?
We try to process the orders within 24 working hours, in most cases we try to fulfil the order within 5 working days, but please allow us 7 working days to fulfil the order. Order delivery time may vary during peak periods(after/during product launches, holidays and special promotions)
How long does it take to ship?
We ship all confirmed orders within 24 working hours. You will receive an email once your order is shipped with your tracking number. We work as hard as we can to try to meet your expectations, but sometimes there may be delays – e.g. because of postal/carrier delays, logistics, bad weather, or things out of our control.
How can you track your order?
Once your order has been dispatched from our warehouse, you will receive an email with your tracking information.
Cancellations
You can cancel your orders by writing to us on our Email ID – wecare@thedeconstruct.in or please call us at 080-471-05772 (Monday to Friday, 10AM to 7PM & Saturday 10AM to 4PM)and we will help you cancel the order.
How will I receive the refund for my cancelled order?
For prepaid orders, money will be returned to the bank account/credit/debit card or where the payment was made within 7 business working days.We will be able to credit to the original method of payment, we cannot refund to another alternative card.
Please Note: Orders can only be cancelled before they are shipped.
Returns and Refund
Thank you for shopping at The Deconstruct. We have made all our products with utmost care and deep scientific knowledge with an understanding of most skin types. If you are still not completely satisfied with a purchase, please reach out to us and we will put all our efforts to help you. Kindly make an unboxing video for easy reference.
We offer refund / replacement only in the following cases:
- Wrong product delivered
- Expired product delivered
- Damaged product delivered – Physical damage
- Missing product
Step 1 – Raise a request within 2 days from the date of delivery along with an unboxing video through Email –
wecare@thedeconstruct.in or on WhatsApp at +919398249040 with the pictures of the issue
you are facing and your order ID.
Step 2 – Allow us 48 working hours to review your request.
Step 3 – On reviewing your request, we will send our courier partner to collect the product delivered to you.
Step 4 – After your product(s) is received, we will verify it and initiate the replacement or refund accordingly.
Under what conditions return/ replacement requests will not be accepted?
- Opened/used/altered products.
- Original packaging (mono cartons, labels, etc.) missing.
- The return/replacement request is generated after 2 days from the date of delivery.
- The damaged/ missing product is reported after 2 days from the date of delivery.
- Update received as product delivered but product not received and if reported after 24 hours from the time of delivery.
FAQS
1.Does serum remove frizzy hair?
Yes, it removes Frizz and makes hair more manageable. It has a Keratin complex which forms a coat on hair that locks in moisture and prevents humidity from causing frizz.
2.Is keratin good for frizzy hair?
Yes it is good for Frizzy Hair. Keratin is a protein that is part of hair; it forms a protective layer on hair strands to improve elasticity, strength, reduce frizz & enhance manageability.
3.Is Argan Oil Good for Your Hair?
Yes, it is good for hair. It nourishes & moisturises hair. It also has anti-oxidant properties to protect hair.
4.How Does this Anti-Frizz Hair Serum Work for Dry and Frizzy Hair?
This keratin serum forms a non-greasy protective barrier on the hair that locks in moisture, prevents humidity from causing frizz, and enhances overall hair texture. Enriched with Macadamia Oil and Argan Oil, it deeply nourishes the hair, helping to repair and protect against heat damage. These oils penetrate the hair shaft, providing long-lasting hydration, strengthening the strands, and leaving the hair smooth, soft, and healthy-looking.
5.Can I use hair serum daily in my hair care routine?
Yes, use the serum daily, especially before exposure to the sun or heat styling upto 250°C.
6.Is hair serum good for frizzy hair?
Yes, it is specifically formulated to combat hair frizz. The combination of keratin, argan oil, and macadamia oil not only smooths the hair cuticle but also provides essential moisture and protects hair from damage.
7.Can argan oil fix frizzy hair?
Yes, argan oil significantly reduces frizz by moisturising the hair and sealing in hydration. Its nourishing properties help maintain the hair's natural elasticity.
8.Is keratin serum good for frizzy hair?
Yes, this keratin treatment serum effectively smooths and strengthens frizzy hair, making it more manageable. It helps repair damage caused by treatments.
9.Can we apply serum on wet hair?
Yes, applying the serum to damp hair allows for better distribution and helps lock in moisture, enhancing the overall effectiveness.
10.How to use an Anti-Frizz Hair Serum?
- A) Apply a small amount to damp hair for even coverage.
- B) Use before styling to lock in protection against sun, heat, and frizz.
- C) Comb through to distribute evenly and maximize benefits.
11.Can we apply anti-frizz serums on roots?
This Serum is not advised to apply on the scalp as it will weigh down the roots. It’s best to apply on the lengths and ends of the hair shaft.
12.Can we comb hair after applying hair serum?
Yes, you can comb your hair after applying serum to detangled hair. This will help distribute the product evenly and reduce tangles giving you frizz-free hair.
13.Are heat protectant and serum the same?
In general, a heat protectant and a hair serum are not the same, but our Keratin Treatment Hair Serum can be used as both. It not only offers heat protection upto 250°C but also provides anti-frizz, moisturising, and smoothing benefits. The serum’s formulation, enriched with ingredients like Keratin complex, Macadamia Oil and argan oil, ensures your hair is shielded from heat while also keeping it nourished and frizz-free
14.Can you use hair serum and heat protectant together?
Yes, Heat protectants and hair serums serve different purposes, but with Deconstruct Keratin Treatment Hair Serum, you don't need both. This Keratin treatment hair serum shields your hair from heat styling tools while keeping it nourished and frizz-free. So, you can skip the separate heat protectant and simply use this serum for all-in-one protection and care.
15.Is it good to use heat protectant everyday?
Yes, using a heat protectant daily is beneficial for protecting hair from Heat damage during styling. However it's advised to do hair wash at least two times a week to prevent any buildup from the heat protectant and keep your hair healthy.
16.Can I use serum before hair straightening?
Yes, using the serum before straightening can enhance shine and provide an extra layer of protection against heat.
17.Should you put serum in your hair before or after heat?
We advise to apply serum before styling to protect against heat damage & providing moisture & improving shine.
18.Will my hair get damaged if I use heat protectant?
No, using a heat protectant minimises damage from heat styling by creating a barrier against high temperatures.
19.Does hair serum protect from sun?
Yes, the SPF 50 in our hair serum protects against UV damage, helping to prevent dryness and fading of colour-treated hair from sun exposure.
20.Is SPF good for your hair?
Yes, SPF helps shield the hair from harmful UV rays, reducing the risk of damage and maintaining hair health.
21.Does hair need sun protection?
Yes, hair can suffer from UV damage, which can lead to dryness and damage the hair shaft
23.How do I use SPF 50 Hair Serum?
Take 2-3 drops on clean palms and apply it evenly through damp or dry hair, focusing on lengths and ends before sun exposure for effective protection.
24.Is SPF 50 Hair Serum suitable for all hair types?
Yes, the serum’s non greasy formula is designed to be effective for all hair types, providing necessary protection.
25.What are the benefits of Macadamia ?
Macadamia oil is rich in fatty acids & proteins that penetrate hair follicles. It coats the hair shaft to offer heat protection up to 250°C & enhance overall hair health.
26.Is Argan Oil good for hair?
Yes, Argan Oil is rich in essential fatty acids, antioxidants, and vitamin E, which work synergistically to provide intense moisture, enhance shine, and control frizz. Its high concentration of unsaturated fatty acids helps to nourish and hydrate the hair shaft, while its antioxidant properties protect hair from environmental stressors and UV damage. Additionally, Argan Oil’s natural emollient properties smooth the cuticle, reducing frizz and enhancing overall hair texture, making it a key ingredient for maintaining healthy, manageable hair.
27.What are top active ingredients for frizzy hair?
This Keratin treatment hair serum has an effective composition of ingredients for frizzy hair including keratin, argan oil and macadamia oil all of which provide moisture and enhance shine. The top active ingredients for frizzy hair focus on hydration, smoothness, and cuticle control. These ingredients work to nourish and lock in moisture while taming frizz and adding shine:
- Argan Oil: Rich in essential fatty acids and vitamin E, Argan Oil deeply nourishes and hydrates the hair, smoothing the cuticle to reduce frizz and enhance shine.
- Keratin: A fibrous protein that strengthens the hair, Keratin helps smooth and seal the hair cuticle, reducing frizz and increasing manageability.
- Macadamia Oil nourishes, hydrates, smooths, and adds shine while providing heat protection up to 250°C without weighing hair down.
Manufacturer Details
Kapco International Limited,
Plot No. 10-11, Sector - 3, Parwanoo,
Himachal Pradesh 173220, India.
Country of origin: India