Brightening Niacinamide Serum - 10% Niacinamide + 0.3% Alpha Arbutin

Product Description

Why is this beginner friendly?

• Power Combo: The combination of 10% niacinamide and 0.3% Alpha Arbutin brightens the face while still being gentle.
• Unique Formula: Lightweight water-based serum for clear & radiant skin.
• Hydrating: Contains extracts to keep skin hydrating making it suitable for beginners.

How Does it Work on the Skin?

• 10% Niacinamide reduces hyperpigmentation, dark spots, & freckles by inhibiting melanosome transfer.
• 0.3% Alpha Arbutin in combination works on tan and brightens the skin by suppressing melanin production and protecting the skin from UV radiation.

How to use?

1. Apply 2-3 drops onto dry skin after cleansing.
2. Use your fingertips to spread it evenly across your face until absorbed.
3. Follow up with a moisturiser and a broad-spectrum sunscreen for best results.
4. Can be used in the day time and night time.

Note: If you are a first time user to the actives in the product, it is recommended to incorporate it slowly into your routine and gradually increase the frequency to everyday usage. For more details check the FAQs.

Niacinamide: The form of Vitamin B3 is a water-soluble antioxidant that nourishes the skin, improves overall texture and inhibits excess melanin production on the skin to tackle hyperpigmentation and also helps with issues like acne marks, enlarged pores, etc.
J Dermatol. 2002 Jul;147(1):20-31

Alpha Arbutin: A derivative of hydroquinone that lightens skin, treating pigmentation, tanning and even freckles and resolves acne marks ensuring blemish-free skin.
PloS one vol. 12,5 e0177330. 11 May. 2017

Palmaria Palmata extract: This brown algae inhibits melanin synthesis and thus reduces the area of dark spots
Bioresource Technology, Volume 184, 2015, Pages 355-362

Brassica Campestris (Rapeseed) Seed Oil: An emollient with potential antioxidant properties for skin and is a rich source of omega-3 and omega-6 fatty acids
Int J Cosmet Sci. 2015 Oct;37(5):496-505

Glycyrrhiza Glabra (Licorice)Root Extract: a potent antioxidant and a skin-soothing ingredient for sensitive prone skin.
Fitoterapia, Volume 106, 2015, Pages 55-61

Glycerin: A humectant that attracts moisture from the environment to lock it in the skin, providing hours of hydration and facilitating the repair of skin’s barrier

Glycerol And The_skin_holistic_approach_20160817-5518-61mq0a.pdf

Xylitylglucoside, Anhydroxylitol and Xylitol: Reinforces the barrier function by stimulating ceramide synthesis and optimized water reserves by boosting natural moisturizing factor and hyaluronic acid
Journal of Cosmetic Dermatology, 8(1), 32-39

Oryza Sativa (Rice) Bran Extract: A skin conditioning agent that softens the skin
Int J Toxicol. 2006;25(2_suppl):91-120

Bellis Perennis (Daisy) Flower Extract: Derived from organic daisy flowers, this does a multifaceted reduction in the activity of melanocytes and even out pigmentation and make spots less visible. This is extremely safe to use!
International Journal of Phytotherapy. 5. 63-69

Althaea Officinalis Root Extract: Skin soothing agent
International Journal of PharmTech Research, Vol.5, No.3, 1378-1385

Polyglyceryl-3 Diisostearate: This is an emollient that conditions skin and also an emulsifier
SOFW-Journal | 136 | 9-2010 | 36-44

Phenoxyethanol and Ethylhexylglycerin: A combination of skin-softening, antimicrobial and a preservative required to keep the serum fresh and free from any microbial growth. 

Xanthan gum, Guar gum: Moisturising and thickening agent, also texture enhancers and are extremely safe to use

Aqua, Niacinamide, Glycerin, Xylitylglucoside (and) anhydroxylitol (and) xylitol, Phenoxyethanol (and) Ethylhexylglycerin, Xanthan gum, Guar gum, Alpha Arbutin, EDTA, Brassica Campestris (Rapeseed) Seed Oil, Glycyrrhiza Glabra (Licorice)Root Extract, Polyglyceryl-3 Diisostearate, Althaea Officinalis Root Extract, Oryza Sativa (Rice) Bran Extract, Palmaria Palmata extract, Bellis Perennis (Daisy) Flower Extract

Niacinamide and Alpha Arbutin in the form of a potent serum are mild ingredients and can be mixed with other products in the same routine.

For skin that is oil-free, bright & moisturised
Use with Deconstruct’s Hydrating Serum – 2% Hyaluronic Acid + 1% Niacinamide for instant brightness and oil-free hydration. Apply 2–3 drops onto damp skin after cleansing and gently massage onto the skin until absorbed. Follow up with Deconstruct's Brightening Serum – 10% Niacinamide + 0.3% Alpha Arbutin for best results for overall skin health.

1. Patch testing prior to use is advised
2. All products are gender-neutral
3. Best suited for individuals above 18 years of age. 
4. Discretionary use during pregnancy

This face serum  best suits people with

• Dry skin
• Oily skin
• Normal skin
• Sensitive skin
• Combination skin

Use this face serum, if your concerns are

• Dullness
• Dark spots
• Pigmentation
• Tanning
• Uneven skin tone
• Freckles

1.  I have never used niacinamide, can I use 10% and how to use it?
   Our recommendation is to always start with a patch test and slowly include it in the routine.
2. How to use this product if I am a beginner / first time user?
   If you are a first time user we recommend to follow ease-in-process as below:
   Use 1 drop of serum mixed in moisturizer and use it every alternate day the first week, if everything is fine slowly increase to using it everyday mixed in the moisturizer. Gradually go on to using 1-2 drops directly on the face for 2/3 days per week and slowly increase the frequency of usage to everyday.
3. Does the niacinamide serum work for freckles?
   Yes, Brightening serum helps reduce freckles and helps repair the skin barrier. It has niacinamide and alpha arbutin as active ingredients which work together to even out the skin tone and for improved skin texture and does not contain any harsh chemicals.
4. Can niacinamide face serum be used twice a day?
   Yes, Brightening serum is a great skincare product and can be used two times a day. Using it twice a day will show even better results and a better healthy skin.
5. Does niacinamide serum cause purging?
   Brightening serum usually does not cause purging.
6. Is niacinamide serum/ brightening serum safe to use for a teenager?
   It is best suited for individuals above 18 years of age.
7. Is niacinamide serum/ brightening serum safe to use for a pregnant and/ or a lactating/ nursing mother?
   Discretionary use during pregnancy.
8. Does Niacinamide help with brightening?
   Yes, niacinamide helps brighten the skin by inhibiting melanosome transfer.
9. How long does niacinamide take to show results?
   It takes around 8 weeks for niacinamide to show results. And also recommend using it every day as per your skin concerns near about 2-3 drops.
10. What should I avoid when using niacinamide?
    Avoid using chemical exfoliants such as AHAs and BHAs in the same routine, mainly because niacinamide will neutralize the pH of acids and you will not attain the benefits of AHAs/BHAs. Apart from these, it is safer to use niacinamide and to also incorporate it in your skincare routine with other ingredients. In the case of chemical exfoliants, they won't be just as effective.
11. Is it okay to use niacinamide serum every day?
    Yes, niacinamide is safe to be used every day in your skincare routine.

Kapco International Limited, Plot no. 10-11, Sector-3, Parwanoo, Himachal pradesh - 173220

Country of Origin: India