DETAILS
Why is this beginner friendly?
- Maintains Scalp pH: This shampoo cleans up the impurities buildup from scalp while maintaining Scalp pH.
- Soothing ingredients: Contains soothing ingredients like panthenol to keep the scalp soothed and hydrated.
How Does it Work on the Hair?
- 0.1% Biotin strengthens the hair follicles & improves hair density by promoting hair protein synthesis.
- 1% Keratin prevents hair breakage & dryness by restoring the moisture content into the hair.
How to use?
- Apply on wet scalp and massage well to lather.
- Gently work it through your hair.
- Rinse thoroughly with water.
- Follow up with Deconstruct's Nourishing Conditioner for best results.
DECONSTRUCTING Nourishing Shampoo - 1% Keratin Complex + 0.1% Biotin
Cocamidopropyl Betaine: It is a gentle surfactant used as a foam boosting agent in shampoo formulation.
https://www.sciencedirect.com/topics/medicine-and-dentistry/cocamidopropyl-betaine
Decyl Glucoside: It is a secondary surfactant that gently cleanses the skin.
https://journals.sagepub.com/doi/10.1177/1091581813497764
Sodium Cocoyl Isethionate: Itis used as a surfactant-cleansing agent in hair care formulations.
https://journals.sagepub.com/doi/pdf/10.3109/10915819309141599
Sodium Lauroyl Sarcosinate: It is an anionic detergent that is used in shampoo formulations to cleanse effectively and boost the foaming properties of the formulation.
https://tovaroved.nuph.edu.ua/wp-content/uploads/2020/06/Statya-Mechnikova-2019.pdf
Cetyl betaine: It is used as an antistatic and hair conditioning agent in hair care products.
https://journals.sagepub.com/doi/pdf/10.1177/1091581818773354
Phenoxyethanol: It has a large spectrum of antimicrobial activity and has been widely used as a preservative in cosmetic products.
https://pubmed.ncbi.nlm.nih.gov/31588615/
Panthenol: It stimulates dermal papilla and outer root sheath cells of hair.
https://www.mdpi.com/1467-3045/43/3/97/htm
Polyquaternium-7: It is used as a conditioning agent and antistatic agent in hair care formulations
PEG-120 Methyl Glucose Dioleate: This is a high molecular weight, polymeric non-ionic surfactant that is used in hair care shampoo formulations.
https://onlinelibrary.wiley.com/doi/full/10.1111/ics.12439
Xylitylglucoside: It is used as a conditioning agent and humectant in hair care formulations.
https://www.industrialchemicals.gov.au/sites/default/files/STD1422%20Public%20Report%20PDF.pdf
Hydrolyzed Keratin: It improves the tensile strength and surface smoothness of the hair.
https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6218806/
Salvia Sclarea Oil: It is commonly called as Clary sage, is a powerful antioxidant source that fortifies hair to reduce hair loss.
https://globalresearchonline.net/journalcontents/v73-2/19.pdf
Citric Acid: It functions as a chelating agent and pH adjuster in hair care preparations.
http://www.cir-safety.org/sites/default/files/citric122011TR.pdf
Anhydroxylitol: It functions as a humectant in hair care preparations.
https://www.cir-safety.org/sites/default/files/Saccharide%20Isomearate%20et%20al.pdf
Sodium gluconate: It is used as a chelating agent in hair care formulations.
https://www.cir-safety.org/sites/default/files/monsac032014FR.pdf
Lavandula Angustifolia [Lavender] Oil: It helps promote hair growth.
https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4843973/
Maltitol: It is used as a humectant and moisturizing agent for hair care preparations.
https://cosmetics.specialchem.com/inci-ingredients/maltitol
Biotin: It is a vitamin that assists in numerous metabolic reactions involved in fatty acid synthesis.
https://sci-hub.se/10.4172/2471-9323.1000132
Ethylhexylglycerin: It is used as a potentiating agent in combination with phenoxyethanol to boost the protection against microbial growth.
https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5082626/
Xylitol: It possesseshydration and antimicrobial potential which is beneficial in hair care formulation.
https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7693686/
Sodium Benzoate: It is a sodium salt of benzoic acid and is used in a wide variety of cosmetic products as a preservative.
https://ec.europa.eu/health/ph_risk/committees/04_sccp/docs/sccp_o_015.pdf
Pelvetia Canaliculata Extract: It possesses moisturizing properties and stimulates collagen production.
PRODUCT INGREDIENTS
Aqua, Cocamidopropyl Betaine, Decyl Glucoside, Sodium Cocoyl Isethionate, Sodium Lauroyl Sarcosinate, Cetyl Betaine, Hydrolyzed Keratin, Phenoxyethanol, Panthenol, Polyquaternium-7, PEG-120 Methyl Glucose Dioleate, Xylitylglucoside, Salvia Sclarea Oil, Citric Acid, Anhydroxylitol, Sodium Gluconate, Lavandula Angustifolia (Lavender) Oil, Maltitol, Biotin, Ethylhexylglycerin, Xylitol, Sodium Benzoate, Pelvetia Canaliculata Extract.
WHICH INGREDIENTS CAN I MIX?
Use Deconstruct’s Nourishing mask as a pre-shampoo hair care regime, followed by Nourishing shampoo. After shampooing use Deconstruct’s Nourishing Conditioner and Deconstruct’s Smoothing Hair Serumfor best results.
THINGS TO KEEP IN MIND
- All products are gender-neutral
- Best suited for individuals above 18 years of age.
DECONSTRUCT'S - RECOMMENDED hair CONCERNS & hair TYPES
This Nourishing Shampoo is best suited for :
- Straight hair
- Curly hair
- Wavy hair
- Coily hair
Use Nourishing shampoo if your concerns are :
- Hair breakage
- Weak hair
- Damaged hair
SHIPPING & RETURNS
Shipping
Where do we ship to?
We ship to almost every city in India. We do not offer an international shipping option currently, but we hope to offer it in the future.
How long does an order take to process?
We try to process the orders within 24 working hours, in most cases we try to fulfil the order within 5 working days, but please allow us 7 working days to fulfil the order. Order delivery time may vary during peak periods(after/during product launches, holidays and special promotions)
How long does it take to ship?
We ship all confirmed orders within 24 working hours. You will receive an email once your order is shipped with your tracking number. We work as hard as we can to try to meet your expectations, but sometimes there may be delays – e.g. because of postal/carrier delays, logistics, bad weather, or things out of our control.
How can you track your order?
Once your order has been dispatched from our warehouse, you will receive an email with your tracking information.
Cancellations
You can cancel your orders by writing to us on our Email ID – wecare@thedeconstruct.in or please call us on 080-471-05772 (Monday to Friday, 10AM to 7PM & Saturday 10AM to 4PM)and we will help you in cancelling the order.
How will I receive the refund for my cancelled order?
For prepaid orders, money will be returned to the bank account/credit/debit card or where the payment was made within 7 business working days.We will be able to credit to the original method of payment, we cannot refund to another alternative card.
Please Note: Orders can only be cancelled before they are shipped.
Returns and Refund
Thank you for shopping at The Deconstruct. We have made all our products with utmost care and deep scientific knowledge with an understanding of most skin types. If you are still not completely satisfied with a purchase, please reach out to us and we will put all our efforts to help you. Kindly make an unboxing video for an easy reference.
We offer refund / replacement only in following cases:
- Wrong product delivered
- Expired product delivered
- Damaged product delivered – Physical damage
- Missing product
Step 1 – Raise a request within 2 days from the date of delivery along with an unboxing video through Email –
wecare@thedeconstruct.in or on Whatsapp at +919398249040 with the pictures of the issue
you are facing and your order ID.
Step 2 – Allow us 48 working hours to review your request.
Step 3 – On reviewing your request, we will send our courier partner to collect the product delivered to you.
Step 4 – After your product(s) is received, we will verify it and initiate the replacement or refund accordingly.
Under what conditions return/ replacement requests will not be accepted?
- Opened/used/altered products.
- Original packaging (mono cartons, labels, etc.) missing.
- The return/replacement request is generated after 2 days from the date of delivery.
- The damaged/ missing product is reported after 2 days from the date of delivery.
- Update received as product delivered but product not received and if reported after 24 hours from the time of delivery.
FAQS
What are the main ingredients in Nourishing Shampoo?
The key ingredients in nourishing shampoo are -
1% Keratin prevents hair breakage & dryness by restoring the moisture content into the hair.
0.1% Biotinstrengthens the hair follicles & improves hair density by promoting hair protein synthesis.
What does Nourishing Shampoo do?
Nourishing Shampoo effectively yet gently cleanses the scalp. It also contains the goodness of biotin and keratin, two vital nutrients that significantly support hair health by nourishing them and strengthening the hair roots and hair density thus also preventing hair breakage.
How to use Nourishing Shampoo?
Apply on wet scalp and massage well to lather.
Gently work it through your hair.
Rinse thoroughly with water.
Follow up with Deconstruct's Nourishing Conditioner and hair serum for best results.
What hair types can use Nourishing Shampoo?
Nourishing shampoo can be used by all hair types.
Can I wash my hair daily with shampoo?/ Is it OK to use Biotin & Keratin shampoo every day?
Yes, you can wash your hair daily with shampoo or a Biotin & Keratin shampoo however, it is recommended to wash your hair twice or thrice a week depending upon the exposure to external conditions such as dirt, dust, pollution and the amount of product build up or excessive sebum secretion on the scalp. Make sure not to overwash your hair as it will strip off a lot of sebum and natural oil present in the hair leading to intense hair dryness.
Which type of shampoo is good for hair?/Which shampoo is safe for hair?
A sulfate-free shampoo is usually good for hair as it cleanses off the dirt, impurities and product build up effectively yet gently without stripping off excess sebum from hair and scalp which is essential to keep the hair nourished. A sulfate based shampoo strips off this essential moisture and natural oils from the hair making them intensely dry and brittle. Along with this look out for gentle ingredients in the formulation which will keep the scalp soothed and hydrated. A good shampoo should also contain ingredients that benefit the hair such as keratin & biotin which will work to keep the hair nourished and healthy.
Why is shampoo important?
Shampooing your hair is important to help remove the dirt, excess oil and impurities accumulated on the scalp and hair. It also helps in keeping your hair clean, conditioned and keeps your scalp soothed.
What should be the pH of shampoo generally?
The pH of as a shampoo is usually acidic and lies between 5-7. The pH of shampoos is acidic considering the physical nature of the hair. Very strong basic solutions are bound to break the disulfide bonds in the hair and can even dissolve hair at the pH of 12. Hence the pH of the shampoo is acidic.
How to choose biotin & keratin shampoos?
Check for a sulphate free gentle shampoo containing optimum percentages of active ingredients in the formulation which are very important to keep the hair nourished and revitalized and to keep them healthy.
Is biotin & keratin shampoo good for your hair?
Yes, biotin & keratin shampoo is good for hair as both of these ingredients contribute to boosting the hair health. Biotin promotes the synthesis of hair protein and deeply nourishes the hair and the scalp thus improving overall health. Keratin, containing a variety of amino acids, builds strength into the hair roots and hair strands for better hair growth.
What type of hair is keratin good for?
Keratin being a hair protein, is good for all hair types as it strengthens the hair roots (follicles) by nourishing them deeply. It is especially good for people with extremely frizzy, dry hair because keratin smooths the hair and makes them softer and manageable.
Is keratin ok for thin hair?
Yes, keratin is good for thin hair as it builds hair strength by nourishing the hair follicles and making them stronger.
What does keratin shampoo do?
Keratin shampoo effectively cleanses & combats dryness, breakage. The amino acids present, improve the strength of the hair by forming a protective layer on the hair shaft. It even smooths the hair strands by moisturizing the hair well.
Does biotin & keratin shampoo have side effects?
No, biotin & keratin shampoo does not have any side effects.
Can I use normal shampoo after keratin treatment after using what about the result?
You can use normal gentle sulfate-free shampoo after keratin treatment to keep your hair and scalp clean and to maintain the smoothened hair after the keratin treatment.
What is the difference between sulfate-free shampoo and normal shampoo?
A sulfate-free shampoo is free of surfactants such SLS (sodium lauryl sulfate) and SLES (sodium lauryl ether sulfate) which function as great foaming and cleansing agents but are likely strip off a lot of sebum and moisture from the hair strands causing excessive dryness and roughness. A normal shampoo on the other hand may or may not contain sulfates. However, the purpose of both the shampoos is to effectively cleanse the scalp and hair off of dirt impurities and product build up.
Are sulfate-free shampoos really better for your hair?
Yes, sulfate-free shampoos are usually better for hair because they cleanse the scalp and hair gently without stipping off excess sebum from the scalp and hair.
Why is sulfate bad for your hair?
Sulfate is not exactly bad for hair, rather being a great surfactant and foaming agent, it strips off excess sebum from the scalp and hair making them dry and brittle which is harsh on sensitive and dry scalps. It can also make the scalp prone to irritation and dryness.
Do I need a conditioner with sulfate-free shampoo?
Yes, you do need a conditioner with a sulfate-free shampoo to restore the moisture content in your hair strands and make them frizz-free and more manageable
Does your Nourishing Shampoo contain any fragrance?
Nourishing shampoo does not contain any fragrances however it contains Clary Sage oil which is a powerful antioxidant source that fortifies hair to reduce hair loss and Lavender Oil which promotes hair growth.
Can this product be used by pregnant or lactating mothers?
It is recommended to consult a doctor before using any product during pregnancy or lactation period.
Manufacturer Details
Kapco International limited, plot no. 10-11, Sector - 3, Parwanoo, Himachal pradesh 173220
Country of Origin: India